This ad for Wonderbra contains Cause and Effect, an Example, a logical fallacy, and a classification that leads its consumers to believe that if they purchase this brand of undergarment, it will make them more attractive to others and earn the attention of a larger group of people. In turn they will be so popular that their social media Facebook profile status would increase in number of friends because they invested in this product. Although this advertisement is of very few words or images, it portrays a great deal. Wonderbra uses not only sex appeal but also the modern social media, Facebook to attract consumers and lead them to believe that the Wonderbra will make them more attractive to others and cause almost everyone to want to become the customer’s friend. Wonderbra is implying to a potential customer that if they buy this product, not only will they have more friends in real life but also on their social media profile. More people will want to be friends with due to how they appear because of this product.  The sex appeal will drive other users to want to become their friend. This product will make them appear more attractive to other people which in turn will draw attention to their looks and generate more friendships. This company has been known to come up with very creative ads and place them in commonly used areas. Despite the simplicity of this ad, it sticks in one’s mind easily. The next time the consumer sees a Wonderbra product or label, they will associate the company’s products with gaining more friends and be more likely to buy their products. The ad fails to suggest that the type of people that could potentially become friends due to this product may be strictly based on the person’s appearance and not necessarily the type of friend the consumer would want. The friend requests from these new people may be strictly based on a desire to view their profiles and/or pictures rather than actually become the consumer’s friend.